Since the dawn of man, there's always been one question for which the answer has eluded scientists and gamers alike - how do you get people to notice your penguin-orientated golf game which is rather similar to every other golf game on the internet?

Now finally Sir Andrew Garrahan (for he will surely be knighted for his solution) has found the answer - dress like Father Christmas, grab a 9 wood and film a rap which is so god-awful that it's funny.

I can't honestly pick out my favourite bit, but Andrew's dance moves did make me cringe in a fantastic sort of way. As for the game, it's exactly what you'd expect. But hey, his video made me give the game a go, so his marketing skills are clearly spectacular.