March 4, 2014 3:45 PM | Staff
"If you're doing it all yourself, the marketing spend is all time, not money... It's moreso [about] pounding the pavement, going to conferences, talking to journalists, building relationships."
In this free GDC Vault video from GDC Next 2013, Moonshot Games' Damian Isla speaks about the leap from AAA to indie, self-promotion, monetization, platform choices and more with Plush Apocalypse's Borut Pfeifer, SomaSim's Robert Zubek, and moderator Lucky Puppy's Damon Pidhajecky in the panel, "Going from AAA to Indie: New Studio Founders Share Their Experiences."
The video starts after the jump:
About the GDC VaultIn addition to this presentation, the GDC Vault offers numerous other free videos, audio recordings, and slides from many of the recent Game Developers Conference events, and the service offers even more members-only content for GDC Vault subscribers.
Those who purchased All Access passes to recent events like GDC, GDC Europe, and GDC Next already have full access to GDC Vault, and interested parties can apply for the individual subscription via a GDC Vault subscription page. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company by contacting staff via the GDC Vault group subscription page. Finally, current subscribers with access issues can contact GDC Vault technical support.
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