March 4, 2014 3:45 PM | Staff
"If you're doing it all yourself, the marketing spend is all time, not money... It's moreso [about] pounding the pavement, going to conferences, talking to journalists, building relationships."
In this free GDC Vault video from GDC Next 2013, Moonshot Games' Damian Isla speaks about the leap from AAA to indie, self-promotion, monetization, platform choices and more with Plush Apocalypse's Borut Pfeifer, SomaSim's Robert Zubek, and moderator Lucky Puppy's Damon Pidhajecky in the panel, "Going from AAA to Indie: New Studio Founders Share Their Experiences."
The video starts after the jump: