March 31, 2013 7:40 PM | Staff
There remain compelling opportunities for 'paid for' games in the mobile space despite the continued rise of F2P games, according to Nathan Vella Co-Founder & President of Capy, the creator of premium games like Critter Crunch and Sword & Sworcery.
Speaking at GDC 2013, Vella argued that, while an estimated 66% of revenue generated in the App Store in 2013 was from free-to-play games, around $2 billion came from paid games.
The argument that "paid apps are dead" is disingenuous, Vella said. "There is still a huge amount of opportunity in paid games - so long as you find the right game for the business model."
Vella argued that there are lots of niche genres with fans who are willing to pay for games up front when they appear. "Many players don't even know they want a game in a particular niche till one arrives," he said citing iOS titles The Room and Year Walk as games that have found vast success over the past few months despite being idiosyncratic titles that don't easily fit within an established genre.